Britannia Industries Limited is an Indian food-products corporation and it sells multiple brands of biscuits, along with other dairy and non-dairy products.
As it goes with every large corporation, there is a lot of information to digest, so we have divided the info into several sections. In today’s article, we will be taking a look at the different aspects of the company that have secured its status as one of India’s leading biscuit companies. We are going to check out their achievements in the past couple of centuries and the numerous awards they were able to amass.
We will also be tackling with the company’s history, as well as the numerous products they manufacture. Besides that, we are also going to talk about the different organizations under their jurisdiction.
Britannia Industries Ltd.: A Quick Overview
India is famous for its love of biscuits. We can’t say for sure if this is due to British influence or their traditions and culture, but Indians love tasty biscuit snacks, so it comes to no surprise that there are several large companies and corporations that produce biscuit treats.
If somebody were to ask a spokesperson from Britannia Industries to list three adjectives that best-describe the company, the spokesperson would probably say: delicious, fresh and healthy. When one enters the company’s official site, he/she is greeted by these words. The company’s basic premise is quality in all products, and they pursue this goal without compromise.
As we have already mentioned, Britannia Industries is one of the oldest Indian companies. It was established way back in the year 1892, so it enjoys a legacy spanning almost a hundred and thirty years. Since its inception, the company has grown to become one of India’s most profitable businesses, and it produces popular brands like Good Day, NutriChoice, Marie Gold, Tiger and Milk Bikis.
Britannia Industries Ltd.: Products and Flavours
Britannia Industries is a host to a dizzying array of products and flavours. Seriously, they produce and distribute ten different brands just for biscuits! Not to mention dairy products, bread, cakes and other types of food… and if that is not impressive, then we don’t know what is!
As a magazine centred on biscuits (we are not named Biscuit People for no reason), we thought it would be a good idea to focus on their biscuit range. We could also write about the other brands, but we reckon that that’s not why you are here.
To start off our list, we’re (ironically) going with the “bread-and-butter” biscuits from Britannia Industries (Get it? Because it’s their basic biscuit but they also produce bread and dairy products? No… Yeah, it was a bad joke, we apologise.) Anyways…
- Good Day! No, we don’t mean to wish you a good day, or mean that it is a good day whether you want it or not; or that we feel good this day, or that it is a day to be good on (a little reference to Gandalf for all of you Hobbit lovers out there!). No, no, no, none of that… although we do hope you’re feeling good today! We’re referring to well-known Good Day biscuits from Britannia Industries (Duh! Who else?).
People often say that it is the small things in life that bring joy, and the author of the article has to agree with this sentiment. A smile can melt away all problems, and what better way to bring out somebody’s smile than with a pack of delicious biscuits?
The Good Day biscuits are exactly that. Delicious little biscuits that come in a wide variety of flavours. These cookies also served as a good testing ground for the company’s philosophy of Smiles. They were able to implement an optimistic and smiley design into the biscuits packaging, which raised the sales of the cookies. A well-made decision indeed.
The primary ingredient of Good Day biscuits are nuts! Just kidding, they are literally nuts (not radical in any way, but still good nonetheless!) The Good Day range comes in an assortment of flavours, including: Good Day Cashew, Good Day Butter, Good Day Nuts Cookie, Good Day Pista Badam, Good Day Choco Chunkies (this has a good ring to it) and finally Good Day Choco-chip!
- The next Britannia Industries brand on our list is the NutriChoice biscuits. Remember, your choices matter! And you can’t go wrong with NutriChoice, especially if you’re a gym addict! “But what about those who don’t do sports? What about us?” I hear you; I hear you… If you’re like me, you probably get winded-up just by thinking about exercising! (Urgh, exercising? Scary!)
But jokes aside, exercising and a fit lifestyle are good for your health. All that matters is that you’re trying to improve your life and diet, and the NutriChoice is a good way to start. Just look at the biscuit’s name! It’s a dead-giveaway that is has a lot of nutritional ingredients that are good for your well-being.
Not only that, but just like the previous biscuit on our list, NutriChoice comes in vide variety of flavours. These include: NutriChoice Oat Cookies, NutriChoice Digestive Whole Wheat, NutriChoice Digestive 5 Grains, NutriChoice Thin Arrowroot, NutriChoice Essentials, NutriChoice Digestive Zero and last-but-not-least, NutriChoice Oats Chocolate and Almond.
- Do you like tea? I’d wager you do, after… you are reading a biscuit magazine. If so, then come here, champ! (The technology to transport matter in a, well… matter of seconds, has not been invented yet, so imagine we’re giving you a virtual handshake!)
We here are Biscuit People love drinking tea. We’re always on the look-out for new snacks to savour during tea breaks, and it is a good thing we decided to research Britannia Industries. Marie Gold is the next biscuit on our list, and it is a perfect tea-time biscuit to dunk into your… well, tea, of course!
The people of India love their teas. This is undeniably a British influence, and it’s good to see that the two cultures have exchanged cultural influences over time. For this reason, Britannia Industries produces the Marie Gold biscuits, which are low fat and zero cholesterol. Not only are they good to dunk into tea, but they’re also healthy to boot!
The Marie Gold biscuits come in three variations, which are: the classic Marie Gold, Vita Marie Gold and Whole Wheat Vita Marie Gold.

0 comments:
Post a Comment